Digital
Marketing Executives to develop, implement, track and optimize our digital
marketing campaigns across all digital channels. Its major role in enhancing
out multi - faceted brand, building awareness within the digital space and with
the goal of improving brand recognition, coupled with the redesign and
development of our company website, ecommerce platform and online
ticketing sales.<\/span><\/span><\/span>
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You should
have a strong grasp of current marketing tools and strategies and be able to
lead integrated digital marketing campaigns from concept to execution. The
digital marketing executives will work with the marketing team, supporting
teams (such as programmers), and vendors to launch campaigns on time and on
budget.<\/span><\/span><\/span>
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Duties &
Responsibilities: <\/span><\/span><\/span><\/i><\/b>
<\/span><\/span><\/p><\/td><\/tr><\/tbody><\/table> <\/span><\/span><\/span>
<\/span><\/span><\/p> RESPONSIBILTIES<\/span><\/span><\/span><\/b>
<\/span><\/span><\/p> <\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Plan and execute all digital marketing,
utilizing a range of techniques including paid search, SEO and PPC and
affiliate programmers.<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Managing marketing databases, email
campaigns and social media channels<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Design, build and maintain our social
media presence and display advertising campaigns<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Measure and report performance of all
digital marketing campaigns, and assess against goals (ROI and KPIs)<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Collaborate with internal teams to
create landing pages and optimize user experience<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Utilize strong analytical ability to
evaluate end -to -end customer experience across multiple channels and customer
touch points<\/span><\/span><\/span>
<\/span><\/span><\/p> ·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Evaluate emerging technologies. Provide
thought leadership and perspective for adoption where appropriate<\/span><\/span><\/span>
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Requirements<\/h3> <\/span>
<\/span><\/span><\/p> <\/span> <\/span><\/span><\/span><\/span><\/span>BS/MS degree in marketing, IT or a
related business field<\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Proven working experience in digital
marketing, preferably multilingual with a strong preference for English/Arabic
other languages also considered.<\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Demonstrable experience leading and
managing SEO/SEM, and managing database development, email, social media and/or
display advertising campaigns<\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Creative flare with experience in
identifying target audiences and devising digital campaigns that engage, inform
and motivate<\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Solid knowledge of website analytics
tools (e.g., Google Analytics, NetInsight, Omniture, Webtrends, MOZ, SEORush)<\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Working knowledge of ad -serving
tools <\/span><\/span><\/span>
<\/span><\/span><\/span><\/li>·<\/span><\/span> <\/span><\/span><\/span><\/span><\/span>Experience in setting up and optimizing
Google Adwords campaigns<\/span><\/span><\/span>
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