Content Strategy & Planning
- Develop monthly YouTube
content calendar aligned with business goals.
- Create content for:
- Solar
education
- Product launches
- Customer success stories
- Dealer
interviews
- Installation
videos
- Factory
tours
- Solar business opportunities
- Tech
comparisons
- Industry trends
- Shorts/Reels
- Research trending solar and
energy topics on YouTube.
Video Creation
- Shoot high-quality videos
for YouTube and social media.
- Present videos confidently
in Hindi and basic English.
- Explain technical solar
concepts in simple language.
- Create engaging hooks and
storytelling formats.
Editing &
Publishing
- Edit videos with
thumbnails, captions, transitions, and music.
- Upload videos with
SEO-friendly titles, tags, and descriptions.
- Optimize content for views,
watch time, and subscriber growth.
Brand Awareness
Activities
- Build Loom Solar’s brand
identity through consistent content.
- Increase subscriber base
and audience engagement.
- Create viral and
informative short-form content.
- Collaborate with
influencers, dealers, electricians, and installers.
Lead Generation
Support
- Add CTA for dealer
inquiries, rooftop solar leads, and franchise opportunities.
- Coordinate with CRM and
sales teams for lead tracking.
Performance Monitoring
- Track YouTube analytics:
- Views
- Watch time
- Subscribers
- Engagement
rate
- Leads
generated
- Share weekly and monthly
performance reports.
Key
KPIs
- Monthly subscriber growth
- Total video views
- Watch time hours
- Engagement rate
- Leads generated from
YouTube
- Viral video count
- Shorts performance
- Dealer inquiries generated
- Customer acquisition
contribution
Required
Skills
- Strong camera presence and
communication skills
- Video shooting and editing
skills
- Knowledge of YouTube SEO
- Understanding of solar
products and industry
- Creativity and storytelling
ability
- Knowledge of:
- Adobe Premiere Pro
- Final Cut Pro
- Canva
- CapCut
- YouTube
Studio
- Social media marketing
knowledge
Preferred
Candidate Profile
- 2–5 years experience in
YouTube content creation
- Experience in tech, solar,
electrical, or consumer durable industry preferred
- Hindi-speaking presenter
preferred
- Portfolio of YouTube
channel or viral videos required
Educational
Qualification
- Graduate in Marketing, Mass
Communication, Journalism, Media, or related field
- Relevant certifications in
video editing or digital marketing preferred
Requirements
Required Skills
- Strong
camera presence and communication skills
- Video shooting and editing
skills
- Knowledge of YouTube SEO
- Understanding of solar
products and industry
- Creativity and storytelling
ability
- Knowledge of:
- Adobe Premiere Pro
- Final Cut Pro
- Canva
- CapCut
- YouTube
Studio
- Social media marketing
knowledge
Benefits
1.Freedom
: We allow you freedom to “follow your passion”
2.Opportunity
to work with India’s fastest growing SMB Company
3.Regular
Training of Professional Skills such as Leadership, Problem Solving and Product
offerings.
4.Multifold
chances increase to build the career in Solar Energy Sector
5.Exponential
Growth in Salary and other remuneration
6.Great
learning curve and hand on experience with leadership team about solar in
future
