· Achieve annual revenue targets of ₹200 crore for solar pumping and contractor-driven solar business.

· Identify large-scale opportunities under central and state agriculture schemes.

· Develop partnerships with solar contractors, government agencies, and institutional clients.

· Monitor solar tenders, project pipelines, and policy developments.

· Expand business presence across Rajasthan, Haryana, Punjab, Uttar Pradesh, Uttarakhand, Delhi NCR, J&K, and Himachal Pradesh.

· Engage with state nodal agencies, irrigation departments, and renewable energy bodies.

· Conduct market mapping for demand, crop patterns, and water requirement analysis.

· Develop a strong dealer, distributor, and contractor network for solar projects.

· Provide contractors and dealers with training, product knowledge, and sales support.

· Improve contractor and dealer performance, profitability, and geographical coverage.

· Lead and manage a high-performing regional sales team.

· Define KPIs, review performance, and drive productivity.

· Support capability building and hiring for the team.

· Strong understanding of agricultural pumps and irrigation systems.

· Recommend pump–solar configurations based on regional agricultural needs.

· Provide technical guidance to dealers, farmers, and contractors.

· Manage key accounts, contractors, and government stakeholders.

· Conduct product demos, technical discussions, and solution presentations.

· Ensure timely resolution of customer and project-related issues.

· Prepare MIS, forecasts, contractor status, and business analytics.

· Ensure compliance with company policies and financial norms.

· Coordinate with logistics, service, and execution teams.

Required Skills & Competencies

· Strong knowledge of solar pumping systems and contractor-driven project business.

· Technical understanding of agricultural pumping and irrigation solutions.

· Deep experience and market knowledge of North India.

· Team leadership and people management skills.

· Analytical thinking, negotiation, and communication skills.

· Proficiency in MS Office, CRM tools, and tender portals.

Education & Experience

· Bachelor’s degree in Mechanical/Electrical (preferred).

· MBA in Marketing or Energy Management (preferred).

· 8–15 years of experience in Solar / Agri .

· Minimum 8-10 years of team handling experience.

· Proven ability to manage turnover of ₹150–200 crore.

· Achievement of ₹200 crore solar business target.

· Dealer & contractor network growth.

· Market share expansion in North India.

· Team performance and productivity.

· Tender success ratio and project profitability.

· Customer satisfaction and complaint closure rate.