DescriptionReports To: Vice President, Development & Strategic Partnerships
Work Location: Annapolis, Maryland. The Chesapeake Conservancy office operates under a hybrid remote/in-person environment with one day in the office per week required.
ABOUT CHESAPEAKE CONSERVANCY
Chesapeake Conservancy is a non-profit organization based in Annapolis, Maryland. We are a team of conservation entrepreneurs. We believe that the Chesapeake is a national treasure that should be accessible for everyone and a place where wildlife can thrive. We use technology to enhance the pace and quality of conservation, and we help build parks, trails and public access sites.
PRIMARY RESPONSIBILITY
The Digital Fundraising Specialist leads the planning and execution of all digital fundraising efforts, with a focus on growing and engaging the Conservancy’s individual donor base.
This role is responsible for managing digital campaigns end-to-end, optimizing the online giving experience, and using data to strengthen acquisition, retention, and donor engagement across channels.
ESSENTIAL FUNCTIONS
- Plan and execute all digital fundraising campaigns, including a signature spring campaign and year-end campaign
- Manage and optimize the online donation platform to improve conversion and donor experience
- Oversee email marketing strategy, including segmentation, testing, and performance tracking
- Support and execute digital direct response efforts across email, social, and other channels
- Drive list growth and audience engagement to expand the individual donor pipeline
- Manage data entry, integrity, and gift processing workflows within the CRM
- Partner with internal teams to evaluate and support transition to a future organization-wide CRM system
- Analyze campaign performance and provide recommendations to improve results over time
- Collaborate with communications and development staff to ensure consistent, donor-centered messaging
- Support reporting and dashboards related to digital fundraising performance
REQUIRED SKILLS/ABILITIES
- 3 – 5+ years of experience in digital fundraising, direct response, or nonprofit marketing
- Experience managing email platforms, online donation systems, and CRM tools
- Strong analytical skills with the ability to translate data into actionable insights
- Excellent writing and communication skills, especially for donor-facing content
- Ability to manage multiple campaigns and deadlines in a fast-paced environment
- Self-starter with a focus on continuous improvement and results
COMPENSATION AND BENEFITS
Chesapeake Conservancy is an equal opportunity employer. Salary and benefits are commensurate with the candidate’s relevant professional experience and/or education with an expected salary range between $70,000.00 – 90,000.00 annually.
The Conservancy offers a competitive employee benefits package that includes health and dental insurance, life insurance, disability insurance, paid vacation and sick leave, and participation in a retirement savings plan. Opportunities for advancement and professional development are available.
The Chesapeake Conservancy is an equal opportunity employer. We do not discriminate on the basis of race, religion, national origin, color, age, sex, pregnancy, disability, veteran status, sexual orientation, gender identity, genetic information, refusal to submit to a genetic test or to make available genetic test results, or any other legally protected characteristic.
