Marketing Manager
Located in the heart of Western Sydney, Sydney Zoo strives to showcase a broad range of native and exotic animals using technology and advanced exhibit design, with a strong focus on animal welfare, conservation, and educating our visitors about animals and their habitats. Environmental and social awareness play a vital role in our message that highlights the indigenous culture and human influence on the environment.
The Position
This is an outstanding opportunity to join the exciting team at Sydney Zoo in the role of our Marketing Manager, utilising your skills in an area that you are genuinely passionate about. This role will commence as soon as possible.
The Marketing Manager is responsible for supporting the execution of Sydney Zoo’s marketing strategy in line with overall business and group objectives. This role will support the Head of Marketing & Sales by leading the strategic implementation across the marketing team, and supporting additional planning and forecasting as required.
Skills, Knowledge, and Relevant Experience
ESSENTIAL
- Tertiary qualifications in marketing or equivalent industry experience
- 5+ year’s relevant experience in digital marketing and relevant skills and experience managing traditional channels preferably in tourism or retail
- Proven track record of developing and executing successful digital marketing strategies, including content management, SEO/ SEM, email marketing, and display advertising campaigns
- Strong working knowledge of web analytics, media planning tools e-commerce and online marketing strategies
- Demonstrated ability to develop and implement successful eCommerce strategies that drive revenue growth
- Analytic mindset with the ability to leverage data to make data-driven decisions and optimise marketing performance
- Previous extensive experience and commercial achievement as a Marketing 2IC or the equivalent within a marketing and communications department in a competitive environment
- Demonstrated experience leading a team to deliver campaigns from end-to-end including scoping, briefing, execution, optimisation and post analysis and evaluation.
- Team management experience, including setting direction through robust goals and KPIs, monitoring and evaluating work, providing feedback, managing performance. Lead, nurture and develop always.
- Demonstrated judgement and problem-solving skills in a pressured environment, combined with strong ability to prioritise competing tasks.
- Ability to manage cross functional key stakeholders from all levels of the organisation through a collaborative and constructive approach
Why should you join the Zoo Crew?
By joining the exciting Sydney Zoo Crew, you will not only be in close proximity to some of the most incredible animals native to Australia and across the world, but you will also join an amazing team of dedicated people! Our team are passionate, devoted, and heavily inspired by Sydney Zoo’s values and mission to deliver a world-class visitor experience that encourages the community to make a difference, and all with a smile!
We are very proud of our diverse team of staff that represent all the different backgrounds and cultures that call Western Sydney ‘home.’ We love the individuality across our team of people as much as we love the collection of animals we so proudly care for. Whether you are looking for your first job, wanting to jump back into the workforce, or simply need a stimulating change to shake up your career, we encourage you to take the next step and join in our vision to make a difference.
Sydney Zoo is committed to providing a positive workplace and fostering employee engagement and wellbeing. We know how important it is to recognise and thank our staff for making Sydney Zoo great and we do this by providing our team with free annual flu vaccinations, workplace massages, quarterly staff BBQs, training opportunities, and fulfilling fundraising events, just to name a few! If you would like to become part of an amazing team that does all of this and so much more, then look no further… Sydney Zoo is for you!
Applications
Please apply directly via the Sydney Zoo Website Careers Page https://sydneyzoo.com/about/careers.
Applicants will be required to provide a current resume and a covering letter outlining your ability to meet the above selection requirements. Applications close at 9am Tuesday, 24th February 2026.
Aboriginal and Torres Strait Islander people and people with disability are encouraged to apply for all Sydney Zoo positions.
Sydney Zoo is a fully COVID-19 vaccinated workplace. We will require proof of your double vaccination status prior to commencement. Please contact us for general enquiries, including if you have any queries regarding our policy or to obtain a copy of the Sydney Zoo Vaccination policy.
You can contact us by email careers@sydneyzoo.com or by phone to 7202 2560
Sydney Zoo is committed to the principles and practices of Equal Employment Opportunity and Cultural Diversity.
