New Business Sales Solar commercial and Industrial

Bright Placements • Full-time • 3w ago

New Business Development

Proactively identify and pursue new C&I solar opportunities through cold calling, referrals, networking, and lead generation.
Target commercial and industrial clients such as factories, warehouses, shopping centres, farms, and office parks.
Develop a strong sales pipeline and consistently meet or exceed monthly and quarterly targets.

Sales & Client Engagement

Conduct site assessments and client consultations to understand energy usage, operational needs, and financial objectives.
Present tailored solar PV, hybrid, battery storage, and energy optimisation solutions.
Prepare and deliver professional sales proposals, quotations, and ROI analyses.

Solution Selling

Work closely with engineering and technical teams to design technically and financially viable solutions.
Explain system performance, savings models, payback periods, and funding options (CAPEX, PPA, leasing).
Address technical and commercial objections confidently.

Contracting & Closing

Negotiate pricing, terms, and conditions with clients.
Close sales and ensure smooth handover to project implementation teams.
Ensure all documentation, contracts, and approvals are completed accurately.

Market & Relationship Management

Build and maintain strong long-term relationships with decision-makers (CFOs, Facility Managers, Operations Directors).
Stay up to date with solar legislation, incentives, tariffs, and Eskom/municipal regulations.
Monitor competitor activity and market trends in the C&I solar space.

Reporting & Administration

Maintain accurate CRM records of leads, opportunities, and sales activities.
Provide regular sales forecasts and pipeline reports to management.
Ensure compliance with company policies and sales processes.

Minimum

Matric (Grade 12).
Valid driver’s licence and own reliable vehicle.

Preferred

Diploma or Degree in Sales, Business, Engineering, Electrical, or Renewable Energy.
Formal solar or renewable energy training/certification (advantage).

Experience

3–5+ years’ experience in new business sales, preferably in:
- Solar PV (Commercial & Industrial)
- Renewable energy
- Electrical / engineering solutions
- Capital equipment or technical B2B sales
Proven track record of closing new business deals.
Experience selling high-value projects (R500k – multi-million rand).

🛠 Skills & Competencies

Strong hunter sales mentality with excellent closing ability.
Excellent communication, negotiation, and presentation skills.
Ability to understand and explain technical concepts in a commercial manner.
Financial acumen – ability to explain ROI, payback periods, and energy savings.
Self-motivated, target-driven, and able to work independently.
Strong CRM and MS Office proficiency (Excel, PowerPoint).
Professional, trustworthy, and client-focused.

📊 KPIs / Performance Measures

New business revenue generated.
Number of qualified C&I opportunities created.
Conversion rate from proposal to close.
Average deal value and sales cycle efficiency.
Customer satisfaction and retention.

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