Sheppard, a global Am Law 50 firm, has created a new Business Development and Marketing Manager role to support its Real Estate, Energy, and Land Use & Environmental practices, as well as key industry teams including Energy & Infrastructure, Digital Infrastructure & Data Centers, Multifamily, ESG & Sustainability, and Cannabis.
In this role, the Manager will work closely with the Director of Business Development & Marketing and collaborate with attorneys and practice leaders to deliver high-impact business development and marketing strategies aligned with the firm’s growth priorities.
The role in action:
- Drive practice growth by partnering with attorneys and key stakeholders to plan and execute strategic marketing and business development initiatives and support lateral partner integration.
- Lead pitch and proposal initiatives, delivering targeted RFPs, client presentations, and marketing collateral with clear, competitive messaging.
- Increase market presence by implementing strong marketing plans and coordinating thought leadership, content development, rankings, awards submissions, and other profile-raising initiatives.
- Leverage data to inform strategy by analyzing market trends, client activity, and CRM insights to identify growth opportunities, track performance, and measure impact.
- Plan and deliver high-impact client events, sponsorships, and speaking opportunities, while managing budgets, timelines, and post-event reporting.
We are seeking candidates who:
- Bring 5+ years of experience in business development or marketing within a law firm or other professional services setting; experience in real estate or energy is preferred.
- Hold a bachelor’s degree in a related field. Advanced degree or JD is a plus.
- Demonstrate strong communication and organizational skills while managing multiple projects in support of business growth initiatives.
How to Apply:
If you are interested in this opportunity, please send your resume to Hadleigh Katz: hadleigh@calibrate-strategies.com