Senior Market Intelligence Analyst (Renewable Energy)

Smart4Energy • Full-time • Cape Town • 2w ago

Introduction

Our client is revolutionizing the way Africa harnesses solar energy! As a leading player in the renewable energy sector, they empower homes and businesses with cutting-edge solar solutions that drive sustainability, affordability, and energy independence.

They are looking for a Senior Market Intelligence Analyst to help them stay ahead of the curve. If you're passionate about uncovering market trends, decoding customer behavior, and driving strategic decision-making, this role is for you!

Duties & Responsibilities

Be the Expert on the Market:

Conduct deep-dive research into residential, commercial, and industrial solar segments.
Use surveys, focus groups, and interviews to understand what drives (or holds back) solar adoption.
Stay ahead of regulatory and policy shifts shaping the African solar landscape.
Track technological advancements, energy storage innovations, and financing trends.

Analyze, Forecast & Benchmark:

Identify high-growth opportunities and market risks using data analytics.
Build forecast models to assess demand, market penetration, and revenue potential.
Benchmark Wetility against key local and global competitors.
Provide scenario planning insights for new business ventures.

Fuel Business Growth & Strategy:

Support strategic decision-making with data-driven insights.
Contribute to executive presentations and board reports with compelling market intelligence.
Develop industry reports and market sizing models to guide expansion plans.
Help shape Wetility’s go-to-market strategy with actionable customer and industry insights.

Desired Experience & Qualification

✔ Relevant Degree in Economics, Business, Marketing, Finance, Engineering, Data Analytics, or related field.
✔ 3+ years’ experience in market intelligence, consumer insights, or business analytics.
✔ Expertise in survey design, qualitative & quantitative research, and customer behavior analysis.
✔ Strong data analytics skills (Excel, Power BI, Tableau, SQL, or similar).
✔ Experience in market sizing, demand forecasting, and competitive benchmarking.
✔ Deep understanding of solar energy, renewable tech, and financing models.