At Conservation Minnesota (CM), we are committed to building an inclusive workplace. Applicants from communities that have been underrepresented in Minnesota conservation and environmental organizations are strongly encouraged to apply.
- Full-time, exempt position
- 4-day, 32-hour work week: The position is currently a hybrid position with an in-person presence needed for collaboration and some project-based work
- Reports to Conservation Minnesota’s Communications Director
- Generous paid vacation, care, and personal days plus 12 paid holidays
- Paid parental and sabbatical leave available
- 401(k) employer-sponsored retirement savings plan with 4% company match
- Medical, dental, vision, disability, and life insurance plus flexible spending accounts
- Salary range (depending on experience): $59,194 to $74,261
- Our office is located near the light rail and Gold Medal Park in Downtown Minneapolis
WHY THIS JOB IS IMPORTANT
In Minnesota, our 10,000 lakes, natural resources, and four distinct seasons define our lives. The Great Outdoors is where many of our most cherished memories with family and friends are created. Passing our experiences and traditions to the next generation and being good stewards of our lakes and land are values we all share. At Conservation Minnesota, we protect the Minnesota you love by solving our state’s most important conservation problems. This position will work across our family of organizations, which includes our 501c3, Conservation Minnesota, our 501c4, Conservation Minnesota Voter Center, and our PAC, Climate Vote Minnesota.
Understanding the unique interests of individual Minnesotans helps us have a greater impact. It allows us to demonstrate how different issues are interconnected, just like nature itself. Our members learn that other seemingly unrelated conservation priorities connect naturally to their concerns and provide new opportunities to make a difference. Our unique, bipartisan approach has made us the state’s fastest growing conservation organization, expanding our network from 5,000 to over 100,000 people since 2012.
We’re looking for a Communications Manager to help drive our organization's digital presence and storytelling initiatives, serving as a partner for our public messaging and engagement strategy. This diverse role combines creative content development with strategic digital campaign management and the routine administrative tasks needed to advance our mission and amplify our impact. This position is a member of the Communications team, with the Visual Designer and Communications Director.
HOW YOU WILL BE SPENDING YOUR TIME
Content Creation, Storytelling, and Editing
- Manage interdepartmental communications workflows in our project management tools
- Edit and input communications into email platforms
- Work as part of a team to write, edit, and produce engaging emails, stories, videos, articles, blog posts, and multimedia content highlighting the impact of our programs and the issues we support
- Ensure all outgoing communications use the CM voice and represent our brand
Social Media
- Create and maintain a social content strategy and calendar
- Create and promote events to support Public Engagement Team efforts
- Listen and respond to key influencers and targets through social channels
- Provide and analyze reporting from current social platforms and assess new social channels
Website Support
- Provide quarterly audits of the websites for CM’s family of organizations to ensure content is functional and timely
- Manage content updates within Content Management Systems (CMS)
- Provide reporting from Google Analytics
Digital Campaigns
- Create digital education, advocacy, and accountability campaigns by developing targeting, crafting creative, testing, and analyzing for improvement, keeping the goal at the heart of the campaign
- Manage advertising platforms to launch and manage campaigns
- Maintain political verification on all advertising platforms for CM’s family of organizations
- Work on electoral initiatives, including issue education and voter engagement
Other in-person projects as needed, including but not limited to sorting return mail and data entry.
WHAT YOU HAVE DONE
The ideal candidate brings:
- Commitment to protecting Minnesota’s Great Outdoors and natural resources
- Bachelor's degree (preferred, not required) in Marketing, Communications, Journalism, or related field
- 3–6 years of demonstrated experience in marketing and communications, with a track record of:
- Developing and executing multi-channel content strategies
- Writing compelling copy for websites, social media, newsletters, and marketing materials
- Managing corporate social media accounts and email marketing campaigns
- Proficiency in:
- Microsoft Office Suite
- Website Content Management Systems (CMS). We currently use Drupal and Squarespace
- Email marketing platforms
- Social media management tools
- Exceptional communication abilities, including:
- Strategic storytelling and message development
- Cross-functional collaboration and stakeholder management
APPLYING FOR THIS JOB
We are an Equal Opportunity and Affirmative Action Employer. It is the policy of Conservation Minnesota to provide an equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. We recognize that qualified applicants will include a range of people who will each require different support to be successful.
Please note that this job posting is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.
Physical Requirements:
Must be able to perform essential duties satisfactorily with reasonable accommodations. Work is generally done sitting, talking, hearing, and typing. Visual acuity to use a keyboard, prepare and analyze data and figures; transcribing, viewing a computer terminal; extensive reading, listening, and talking.
Accommodations:
Conservation Minnesota operates in a hybrid environment, and we are committed to making sure that each staff member has the technology and programs they need to succeed. If you have a cognitive or physical disability that requires accommodation or specific support, we will provide what is reasonable within the organization’s capacity.
Minnesota Residency Requirement
As a nonprofit organization focused on serving communities across Minnesota, CM maintains a policy that employees must reside within the state. This allows our team to cultivate strong local ties and remain deeply connected to the regions we support.
To apply, please complete both steps:
- Apply Online
- Upload your resume and introductory cover letter to Alyssa Nash, HR & Operations Manager.
Your introduction letter should be no longer than two pages and should address the following questions:
- How did you hear about this job/posting?
- Why are you passionate about Conservation Minnesota’s mission to protect the Minnesota you love?
- How do justice, equity, diversity, and inclusion values show up in your work?
Review of applications will begin on January 13, 2025, and continue until the position is filled. No phone calls, please. Submissions are confidential. Job offers will be contingent on the successful applicant’s proof of authorization to work in the United States and the results of a background check related to the job requirements.
CONSERVATION MINNESOTA CORE ORGANIZATIONAL VALUES
Listening First & Building Trust
- We start our relationships by trying to understand the goals and concerns of team members and external partners
- We build trusting relationships that power long term and successful partnerships, both internally and externally, and particularly with those who may not identify as part of the traditional environmental community
- We are strategic and know how to prioritize what should be accomplished and why
Common Ground
- We actively work to bring people and processes together to find equitable solutions and build community across diverse populations
- We approach our work with optimism and embrace possibility
- We value effective communicators who are open to sharing ideas to bridge differences
Collaborative Innovation
- We are not trapped by past practice, instead we work with others across departments and with key external partners in a constant state of creativity, experimentation, challenging assumptions, learning, and growth
- We are energized by innovation and teamwork
- We are nimble, highly effective, and open to change
Equity & Democracy in Action
- We believe in the inherent value and potential of every person
- We are committed to equity and have a passion for utilizing the tools of democracy to make lasting and systemic change to improve people’s lives
- We are dedicated to fostering civic engagement and our values reflect our work toward a healthy environment for future generations
Lifelong Leadership
- We know leadership can come from any position in the organization and are committed to sharing both leadership and credit with others
- We understand the spark that is lit when a person first realizes they can have a positive impact on others, in their own community, or half-way around the world
- We seek to ignite and cultivate that spark of leadership, first in ourselves and then in Minnesotans of every age, ethnicity, and community through our shared love for the people and places that define our home state
